3 Email Stats You Need to Know

When it comes to email marketing, we think the numbers can do the talking- that’s why we released a yearly study about email marketing metrics specifically for financial institutions.

But it can also be helpful to get a broader view about the state of email marketing. Here are three email marketing stats you should keep in mind for planning your 2016 strategy. Cheers to more emails and even more success!

 

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Sources:
http://www.smartinsights.com/email-marketing/email-communications-strategy/statistics-sources-for-email-marketing/
http://www.radicati.com/wp/wp-content/uploads/2012/04/Email-Statistics-Report-2012-2016-Executive-Summary.pdf
http://www.merkleinc.com/news-and-events/press-releases/2011/merkle-publishes-view-digital-inbox-whitepaper
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