Archive for ‘July, 2013’

Inactive Yahoo! IDs and Your Email List

Recently Yahoo! announced that they will begin recycling email addresses by deactivating all accounts that haven’t been used in at least a year and allowing them…


Gmail Tabs: What Do They Mean for Email Marketing?

Gmail got a little fancier this week with the introduction of tabs. This new “smart inbox” automatically separates your incoming mail into three categories: Primary, Social…


E-Newsletter Do’s and Don’ts

If you’re using email marketing, chances are you’re sending out a newsletter to subscribers. In the financial industry it’s an especially effective way to keep in…